ToddFalcone.com and all related Websites
ToddFalcone.com, (TF) is committed to protecting the privacy of all individuals who provide their personal information. TF does not collect, use or disclose the personal information of individuals without their knowledge and consent.
It is TF’S policy to comply with the privacy legislation within each jurisdiction in which we operate. Sometimes the privacy legislation and / or an individual’s right to privacy are different from one jurisdiction to another.
This policy describes the information collection, use, and dissemination practices of TF and applies to TF’S collection, use, storage and disclosure of information by TF on its (a) websites, including all its divisions, subsidiaries and related companies and websites (collectively, the “Websites”), (b) on various Third Party websites, and (c) to TF’s other information collection, including the purchase of customer lists from Third Parties. TF is not responsible for the information collection or privacy practices of Third Party websites or applications.
Last Updated May 31, 2013
THE INFORMATION COLLECTION, USE AND DISSEMINATION PRACTICES OF TF.
1. COLLECTION OF INFORMATION
1.1 Survey Information
TF collects information from individuals by various methods, including, but not limited to, when an individual voluntarily completes a survey, order form, or a registration page either online or offline, or by means of online or offline surveys, order forms, or registration pages operated by Third Parties (collectively, a “Survey”). (As used herein, “online” means using the Internet, including the Websites, and related technologies, and “offline” means by methods other than online, including in person, in the postal mail, using telephones and cell phones, and other similar means.) In the Surveys, TF or a Third Party (a “Third Party”) may ask an individual to provide various information to TF, which may include his or her name, email address, street address, postal/zip code, telephone numbers (including cell phone numbers and carriers), birth date, gender, salary range, education and marital status, occupation, social insurance/security number, employment information, personal and online interests, and such other information as may be requested from time to time (together, “Survey Information”). TF may also collect information concerning an individual from another source and uses that information in combination with information provided from this web site. Completing the Surveys is completely voluntary, and individuals are under no obligation to provide Survey Information to TF or Third Party.
1.2 Site Membership or Registration
“Subscription” occurs when an end-user registers for TF’s services, either via registration at our website, via co-registration at a marketing partner’s website, or via a permission pass / opt-out / no-opt mailing. TF collects personally identifiable information about our subscribers, based on: information gathered at the time of registration, subscriber interaction and response to subsequent electronic mailings and website use, information provided by marketing partners, and information appended from data aggregators. Information collected may include, but is not necessarily limited to: name, email address, postal address, gender, birth date, telephone number, activity, interests, user behavior and other demographic information. This information enables us to better tailor our content to subscribers’ needs and to help our clients to promote and sell their products and services.
1.3 Third Party List Information
TF collects information from individuals when an individual provides information to a Third Party and TF subsequently purchases, licenses, or otherwise acquires the information from the Third Party (the “Seller”). Such purchased information may include, but is not limited to, an individual’s name, email address, street address, postal/zip code, telephone numbers (including cell phone numbers and carriers), birth date, gender, salary range, education and marital status, occupation, industry of employment, personal and online interests, and such other information as the individual may have provided to the Seller (together, “Third Party List Information”). When acquiring Third Party List Information, TF seeks assurances from the Seller that the Seller has a right to transfer the Third Party List Information to TF and that the Seller has a right to provide offers from Advertisers to the individuals whose personal information is included on the Seller’s list.
1.4 Other Information
Other occasions when TF obtains information from individuals include (1) when an individual is making a claim for a prize or seeking to redeem an incentive offered by TF or by a Third Party, (2) when an individual requests assistance through TF’s customer service department, and (3) when an individual voluntarily subscribes to a TF service or newsletter (together, “Other Information”).
1.5 Cookies, Web Beacons, and Other Info Collected Using Technology
TF currently uses cookie and web beacon technology to associate certain Internet-related information about an individual with information about the individual in our database. Additionally, TF may use other new and evolving sources of information in the future (together, “Technology Information”).
A cookie is a small amount of data stored on the hard drive of the individual’s computer that allows TF to identify the individual with his or her corresponding data that resides in TF’s database. You may read more about cookies at cookiecentral.com. Individuals who use the Websites need to accept cookies in order to use all of the features and functionality of the Websites.
b) Web Beacons
A web beacon is programming code that can be used to display an image on a web page (see http://truste.org for more information), but can also be used to transfer an individual’s unique user identification (often in the form of a cookie) to a database and associate the individual with previously acquired information about an individual in a database. This allows TF to track certain websites an individual visits online. Web beacons are used to determine products or services an individual may be interested in, and to track online behavioral habits for marketing purposes. In addition to using web beacons on web pages, TF also uses web beacons in email messages sent to individuals listed in TF’s database.
c) New Technology
The use of technology on the Internet, including cookies and web beacons, is rapidly evolving, as is TF’s use of new and evolving technology. As a result, TF strongly encourages individuals to revisit this policy for any updates regarding its use of technology.
d) Usage Tracking
TF tracks information related to the electronic mailings and web pages viewed by users and subscribers, as well as the hyperlinks clicked by subscribers, while viewing our emails or visiting our websites.
e) Log Files
Log files are used to track and monitor subscriber usage
f) Optional Registration
TF may offer free voluntary registration to potential subscribers. During such registration, the subscriber is required to supply an email address and other personal information. This information is required if the subscriber wants to participate in Company services.
g) Feedback and Inquiries
You have the ability to contact TF to provide us with their feedback. TF uses this information to respond to you and analyze customer service issues.
1.6 Outside Information
TF may receive information about individuals from Third Parties or from other sources of information outside of TF including information located in public databases (“Outside Information”).
1.7 Individual Information
As used herein, Individual Information means Survey Information, Third Party List Information, Other Information, Technology Information, and Outside Information, and any other information TF gathers or receives about individuals.
1.8 No Information Collected from Children
TF will never knowingly collect any personal information about children under the age of 18. If TF obtains actual knowledge that it has collected personal information about a child under the age of 18, that information will be immediately deleted from our database. Because it does not collect such information, TF has no such information to use or to disclose to Third Parties. TF has designed this policy in order to comply with the Children’s Online Privacy Protection Act (“COPPA”).
1.9 Credit Card Information
TF may in certain cases collect credit card numbers and related information, such as the expiration date of the card (“Credit Card Information”) when an individual places an order from TF. When the Credit Card Information is submitted to TF, such information is encrypted and is protected with SSL encryption software. TF will use the Credit Card Information for purposes of processing and completing the purchase transaction, and the Credit Card Information will be disclosed to Third Parties only as necessary to complete the purchase transaction.
1.10 Links to External Websites
2. USE OF INDIVIDUAL INFORMATION
2.1 Discretion to Use Information
TF MAY USE INDIVIDUAL INFORMATION FOR ANY LEGALLY PERMISSIBLE PURPOSE IN COMPANY’S SOLE DISCRETION.
The following paragraphs in Section 2 describe how TF currently uses Individual Information, but TF may change or broaden its use at any time. As noted above, TF may update this policy from time to time. TF may use Individual Information to provide promotional offers to individuals by means of email advertising, telephone marketing, direct mail marketing, online banner advertising, and package stuffers, among other possible uses.
2.2 Email and Unsubscribe Policy
TF uses Individual Information to provide promotional offers by email to individuals. TF may maintain separate email lists for different purposes. If email recipients wish to end their email subscription from a particular list, they need to follow the instructions at the end of each email message to unsubscribe.
TF’s unsubscribe process impacts only the future delivery of electronic mailings disseminated by TF on its own behalf. You may still receive electronic mailings sent on behalf of Third Parties and your personal information may still be shared with Third Parties for use in offline marketing and data appends, including email appends.
You should also note that unsubscribing from TF’s electronic mailings will not automatically unsubscribe the subscriber’s information from any Third Party associates and licensees of the data. Since Third Party associates and licensee partners maintain separate databases from TF, and you will need to unsubscribe from each source individually, if desired. This allows you the freedom to pick and choose which subscriptions to maintain and which to discontinue.
2.3 Content of Email Messages
In certain commercial email messages sent by or for TF, an Advertiser’s name will appear in the “From:” line, but hitting the “Reply” button will not cause a reply email to be sent to TF. The “Subject:” line of TF email messages will usually contain a line provided from the Advertiser to TF.
2.4 Solicited Email
TF only sends email to individuals who have agreed on the Websites to receive email from TF or to individuals who have agreed on Third Party websites to receive email from Third Parties such as TF. TF does not send unsolicited email messages. As a result, statutes requiring certain formatting for unsolicited email are not applicable to TF email messages.
2.5 Targeted Advertising
TF uses Individual Information to target advertising to an individual. When an individual is using the Internet, TF uses Technology Information (see also Section 2.7 below) to associate an individual with that person’s Individual Information, and TF attempts to show advertising for products and services in which the person has expressed an interest in the Surveys, indicated an interest by means of Technology Information, and otherwise. TF may, at its discretion, target advertising by using email, direct mail, telephones, cell phones, and other means of communication to provide promotional offers.
2.6 Direct Mail and Telemarketing
TF may use Individual Information to advertise, directly or indirectly, to individuals using direct mail marketing or telemarketing using telephones and cell phones.
2.7 Use of Technology Information
TF uses Technology Information (1) to match a person’s Survey Information and Third Party List Information to other categories of Individual Information to make and improve profiles of individuals, (2) to track a person’s online browsing habits on the Internet, (3) to determine which areas of TF’s websites are most frequently visited. This information helps TF to better understand the online habits of individuals so that TF can target advertising and promotions to them.
2.8 Profiles of Individuals
TF uses Individual Information to make a profile of an individual. A profile can be created by combining Survey Information and Third Party List Information with other sources of Individual Information such as information obtained from public databases.
2.9 Storage of Individual Information
TF stores the Individual Information in a database on its computers. Our computers have security measures (such as a firewall) in place to protect against the loss, misuse, and alteration of the information under TF’s control. Not withstanding such measures, TF cannot guarantee that its security measures will prevent its computers from being illegally accessed, and the Individual Information on them stolen or altered.
3. DISSEMINATION OF INDIVIDUAL INFORMATION
3.1 Sale or Transfer to Third Parties
TF MAY SELL OR TRANSFER INDIVIDUAL INFORMATION TO THIRD PARTIES FOR ANY PURPOSE IN TF’S SOLE DISCRETION.
3.2 Order Fulfillment
TF will transfer Individual Information to Third Parties when necessary to provide a product or service that a person orders from such Third Party while using TF’s websites or when responding to offers provided by TF.
3.3 Legal Process
TF may disclose Individual Information as permitted or required by applicable law or regulatory requirements, and/or to respond to subpoenas, court orders, and other legal processes.
3.4 Summary Data
TF may sell or transfer non-individualized information, such as summary or aggregated anonymous information about all persons or sub-groups of persons.
Individuals are entitled to access to their personal information which is in the possession of TF. If an individual wants to see their personal information, they may contact the Privacy Officer. TF will provide access to personal information (some exceptions might apply) and provide any assistance required in understanding the nature of personal information that is in TF’s possession. There is no cost to gain access to personal information.
TF may ask that the individual put their request in writing. If TF is unable to give access, TF will inform the individual within 30 days, in writing, with the reasons for not granting access.
3.6 Do Not Call Registry Waiver
Even though you may be on a National or State DO NOT CALL list, by submitting your contact information which may include your telephone number, you are expressly authorizing us and our advertising businesses and affiliates to contact you by telephone at the number you have used regarding the information you have expressed.
4. PRIVACY PRACTICES OF THIRD PARTIES
4.1 Advertiser cookies and web beacons
Advertising agencies, advertising networks, and other companies (together, “Advertisers”) who place advertisements on the Websites and on the Internet generally may use their own cookies, web beacons, and other technology to collect information about individuals. TF does not control Advertisers’ use of such technology and TF has no responsibility for the use of such technology to gather information about individuals.
The Websites and email messages sometimes contain hypertext links to the websites of Third Parties. TF is not responsible for the privacy practices or the content of such other websites. Linked websites may contain links to websites maintained by Third Parties. Such links are provided for your convenience and reference only. TF does not operate or control in any respect any information, software, products or services available on such Third Party websites. The inclusion of a link to a web site does not imply any endorsement of the services or the site, its contents, or its sponsoring organization.
4.3 Affiliated Companies
TF may disclose, transfer, and sell Individual Information to entities affiliated with TF in TF’s discretion.
5. UNSUBSCRIBE PROCEDURES
If you wish to discontinue receiving email messages from TF, simply click on the Unsubscribe link you find in any e-mail from TF.
6. FURTHER INQUIRIES
Privacy Officer ToddFalcone.com
PO Box 27273
Scottsdale, AZ 85255