Master the Formula: How to Use Video to Build Influence and Grow Your Business

There is zero question that dominates.  Video is one of the most powerful tools you can use to grow your business, build your influence, and spread your message to a wider audience.

In my latest interview with Mark Harbert, a video marketing expert, we dive deep into the exact “formula” he uses to create impactful videos that engage viewers, deliver value, and drive action.

Whether you’re just getting started with video or looking to up your game, this interview is packed with actionable strategies to help you capture attention and grow your business through video.

The Video Formula for Success

Mark breaks down the simple, repeatable formula he uses with every video he creates. This formula isn’t complicated, but it’s incredibly effective in:

• Grabbing attention from the start.
• Providing valuable content that keeps viewers engaged.
• Ending with a strong call to action that drives people to take the next step.

Whether you’re making a short social media clip or a longer training video, this formula ensures you maximize your impact every time you hit record.

Why Video is Essential for Business Growth

Mark and I discuss how using video can increase your influence and accelerate the growth of your business. In a world where people are bombarded with content, video stands out. It allows you to connect with your audience in a way that no other medium can.

By using video, you can:

• Build trust with your audience faster.
• Position yourself as an authority in your field.
• Create deeper connections that lead to stronger engagement.

Leveraging AI to Enhance Your Video Strategy

In addition to talking about video, Mark and I also dive into how both of us are using AI tools to make our businesses more efficient. From content creation to editing and marketing, AI is transforming how we work, helping us produce more high-quality content in less time.

If you’re not already using AI in your business, this interview will give you some great insights into how it can make a real difference in your productivity and results.

Want to take your VIDEO to an entirely new level…without it costing you an arm and a leg?  Grab this FREE Training Video Series, “How to Shoot Pro Level Video on a Budget”